The Royal Collections Museum
Identity and Applications
The Royal Collections Gallery is Spain’s key museum initiative of recent years.
The gallery, boasting the outstanding, award-winning architecture of Emilio Tuñón and Luis Moreno Mansilla, stands next to the Royal Palace of Madrid and will house some of the treasures of Spanish National Heritage.
The gallery’s identity expresses its vocation for modernity and, at the same time, the nature and origin of its collections, works of art and articles from the old Royal Collections.
Its brand is a simplified crown together with an initial small ‘g’ that form a sign that is, at once, compact and open.
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