by f8c898fb93 | Jan 14, 2020
City Council of Madrid. Christmas Lights
Graphics and architectural graphics
For the first time in 2004, the Christmas lights that decorated Madrid were unlike any in the past. The City Council invited a variety of artists and designers to offer their proposals for certain sections of the city.
2004 was the year of the terrorist attacks at Atocha train station.
Estrada Design designed a roof of typographic lights from La Cibeles to La Puerta de Alcalá formed of thousands of letters that wrote the word ‘peace’ in the most ecumenical way possible: in 35 different languages.
by f8c898fb93 | Jan 10, 2020
Brand identity, museum exhibition graphics,
exhibition catalogue
Estrada Design created the brand image and designed the catalogue for the Behind the Looking Glass exhibition, held in 2003 at the Reina Sofía Museum. The exhibition, organised by the State Society for the Development of Design and Innovation (DDI) in collaboration with the Ministry of Science and Technology, was the most important event to be held in 2003, ‘Design Year’, to disseminate and promote Spanish fashion.
by f8c898fb93 | Jan 10, 2020
Don Quijote de La Mancha Award
Image and Communication Campaign
Estrada Design is the creator of the identity and communication campaign implemented to disseminate this Award that showcases the use of the Spanish language: press advertisements, postcards and posters, in addition to the graphics illustrating the space for the award ceremony.
The logo impregnates all the communications, an almost empty circumference, a small circle with a subtle indentation to evoke a basin, Don Quixote’s helmet.
The Award is promoted by the Regional Government of Castilla La Mancha and the Santillana Foundation and, in its first edition, was presented to the Mexican writer Carlos Fuentes and to the President of Brazil at the time Luiz Inácio Lula da Silva.
by f8c898fb93 | Jan 10, 2020
Identity and Communication
The graphic image, logo, brand and communication of Casa Pasarela, the leading Spanish house and home design trade fair organised by IFEMA.
by f8c898fb93 | Jan 10, 2020
Graphic Identity, Signage, Website
A museum in La Coruña dedicated to the works of the artist Bea Rey. Estrada Design is the mastermind behind its corporate identity, signage and architectural graphics. The studio also produces the museum catalogue, the webpage and other identity elements, such as merchandising, invitations and brochures. Inaugurated in 2019.
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