Bicilínea

Bicilínea

Bikeway system, Las Rozas, Madrid/p>

Bicilínea is one of the pioneering projects geared towards creating a network of urban bike paths that can be recognised by the symbol of a person riding on two wheels.

Estrada Design designed Bicilínea’s Visual Identity, which covers the creation of the naming, the development of the logo and the project’s general graphics, including use of the image in all the signage, the mobile app and the design of the informative leaflet.

The project, directed at promoting the use of the bicycle as a safe method of mobility and fostering healthy habits, was an initiative of the Town Council of Las Rozas in Madrid.

Bicilínea is part of the Las Rozas smart green project, a project that seeks to place Las Rozas among the most advanced Smart City in Europe, applying new technologies to improve the quality of urban life and citizen participation.

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The Army Museum

The Army Museum

Brand Identity. Signage

This noteworthy museum on the military history and history of Spain, located in the historic building of the Fortress of Toledo, is one of the most important military museums in the world. Promoted by the Ministry of Defence and the Ministry of Culture of Spain, it was inaugurated in 2010.

Estrada Design is the mastermind behind the brand, the visual identity and the museum project. The brand is based on a distinctive sign that is a simplification of the image of the Fortress of Toledo.

Photo by Greta Schölderle Møller - Fortress of Toledo
The aim of the museum project is to link as far as possible the history of the Army to the history of Spain, using the very best images from the history of art.

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Elzaburu

Elzaburu

Brand Identity

Founded in 1865, Elzaburu is one of the largest law firms in Spain, specialising in intellectual and industrial property lawsuits.

It boasts a global profile in the sphere of trademark, patent and all innovation-related legal activity.

Elzaburu works for clients across the globe, in America, Europe and Asia, operating in the 360º of the world of the legal profession and commercial law, especially in trademark protection, research and patents.

A new brand that speaks to us of the future for a brand with a great past.
The brand for Elzaburu of the 21st century.

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1080 Cooking Recipes

1080 Cooking Recipes
Editorial Design
1080 Cooking Recipes is the most widely sold cookery book in the entire history of Spanish publishing.Estrada Design designed the covers and block of the book in its pocket and large-sized editions.

The success of this book, an institution in Spanish kitchens, led to the creation of the ‘1080 cooking ideas’ label under which Alianza Editorial began publishing other titles, such as Easy, Simple Cooking and Gluten- and Lactose-Free Cooking. These editions are also designed by Estrada Design.

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Nedgia

Nedgia

Brand Identity

Ovals and circles. Black, yellow and red. Nedgia’s graphic identity is based on direct geometry, to convey efficiency and technology, and on the intensity of its warm and pure colours, evoking the shape of the butterfly of the previous Gas Natural brand, now known as Naturgy.

Nedgia is a gas distribution enterprise operating in Italy and Spain that forms part of the Naturgy group. Its image was developed and implemented by Estrada Design in 2016.

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